1 / 3

Key characteristics

Family: Asteraceae
Height: 1 to 2 feet
Width: 1 to 2 feet
Flower color: Magenta-purple petals with a black cone
Foliage color: Dark green, lance-shaped leaves
Bloom time: Summer to early fall
Light: Full sun
Water: Low to moderate
Maintenance: Low; deadhead to encourage continuous blooms
Growing zone: USDA zones 4 to 9
Wildlife: Attracts butterflies, bees, and other pollinators; seed heads provide food for birds in winter

Perennials

Echinacea purpurea 'After Midnight'

After Midnight Coneflower

Echinacea purpurea 'After Midnight' is a beautiful, compact perennial known for its deep magenta-purple flowers and striking dark cones. Blooming from early to late summer, the daisy-like flowers feature prominent, dark central cones surrounded by vibrant, slightly drooping petals. The contrasting colors create a dramatic display that attracts pollinators such as bees and butterflies.

Native to North America, Echinacea purpurea has long been admired for its resilience and ornamental value.

Light

Full sun

Water

Low to moderate

Bloom time

Summer to early fall

Find this plant

Works well in

Borders
Sun Gardens
Pollinator Gardens
Bird Gardens
Waterwise Gardens

Companion plants

Peonies · Salvias · Shasta daisies · Asters · Catmint · Coreopsis

Design tip

Late flowers extend the season, so set it behind or beside plants that finish in midsummer. Give it open sun and room to fill out, and repeat it in threes or fives so the planting reads as one sweep instead of scattered dots.